Elevate your Brand
- The world accommodates you for fitting in but rewards you for standing out
MATSHONA DHLIWAYO
Elevate your Brand
- The world accommodates you for fitting in but rewards you for standing out
MATSHONA DHLIWAYO
What is a Personal Brand
and why do you need one?
At this point in your career you’ve probably hit your head on the glass ceiling or stuck to the floor once too often:
- You’re talented but just not getting promoted
- You’re tired of having to prove yourself: another development course, another sideways step
- You don’t get the recognition and rewards you deserve despite working really hard and doing an amazing job
- You’re not sure if you’re in the right job but you don’t know what to do next
- You struggle to be heard so have become invisible to those who make the decisions about your future career. You lack the confidence to put yourself out there….
- ……But the idea of self-promotion makes you feel anxious and uncomfortable
Performance alone is not enough
The truth is you can no longer count on performance alone to provide a competitive edge. If you want to differentiate yourself from your peers, you will have to boost the level of trust others have in you, so they have to know who you are and what you stand for. There’s no better way to do that than by curating an impactful Personal Brand, it not only gives you a competitive advantage it also does the selling and self-promotion for you
Elevate
your Personal Brand
Contrary to popular opinion, Personal Branding is not about arrogant self-promotion or attention-seeking nor is it just for business leaders and Instagram Influencers. On the contrary Personal Branding is about presenting the most authentic version of you based on your own personal strengths and personality; Having the confidence to stand out from the crowd, being visible and instantly recognisable in a way which articulates the uniqueness of YOU
Ever googled yourself?
You should because here’s the rub. You already have a Personal Brand. People are forming impressions of you every day, the question is whether the impression you are creating is the one you want to create
How to build a Personal Brand
Be your True Self
Define your Values
Communicate your Purpose
Craft your Story
Be Memorable
Know your Audience
Start Elevating
your Personal Brand
Download your free copy of ‘How to Start building your Personal Brand for Visibility & Impact’
