Brand Personality Development

Elevate your Brand

MATSHONA DHLIWAYO

Elevate your Brand

MATSHONA DHLIWAYO

What is a Personal Brand

and why do you need one?

At this point in your career you’ve probably hit your head on the glass ceiling or stuck to the floor once too often:

You’re talented but just not getting promoted
You’re tired of having to prove yourself: another development course, another sideways step
You don’t get the recognition and rewards you deserve despite working really hard and doing an amazing job
You’re not sure if you’re in the right job but you don’t know what to do next
You struggle to be heard so have become invisible to those who make the decisions about your future career. You lack the confidence to put yourself out there….
……But the idea of self-promotion makes you feel anxious and uncomfortable

Performance alone is not enough

The truth is you can no longer count on performance alone to provide a competitive edge. If you want to differentiate yourself from your peers, you will have to boost the level of trust others have in you, so they have to know who you are and what you stand for. There’s no better way to do that than by curating an impactful Personal Brand, it not only gives you a competitive advantage it also does the selling and self-promotion for you

FIVE THINGS

TO DO TO BECOME A

Super Confident

WOMAN

NUMBER ONE

DEFINE

YOUR OWN

Success

Success means different things to different people. Create your own definition instead of someone else’s.

NUMBER TWO

BE CLEAR

ON YOUR

Boundaries

Learn to say no without feeling guilty, only then can you concentrate on the things that matter to you.

NUMBER THREE

BE SELF

Aware

Understand your strengths and develop those, rather than obsessing about your weak spots.

NUMBER FOUR

GOALS

AND

Actions

Have clear goals, for the short and long term, and take consistent action towards achieving them.

NUMBER FIVE

WORRY LESS

ABOUT WHAT OTHERS

Think

When you do not seek or need approval, you are at your most powerful.

Elevate

your Personal Brand

Contrary to popular opinion, Personal Branding is not about arrogant self-promotion or attention-seeking nor is it just for business leaders and Instagram Influencers. On the contrary Personal Branding is about presenting the most authentic version of you based on your own personal strengths and personality; Having the confidence to stand out from the crowd, being visible and instantly recognisable in a way which articulates the uniqueness of YOU

Ever googled yourself?

You should because here’s the rub. You already have a Personal Brand. People are forming impressions of you every day, the question is whether the impression you are creating is the one you want to create

How to build a Personal Brand

Be your True Self

Define your Values

Communicate your Purpose

Craft your Story

Be Memorable

Know your Audience

Start Elevating

your Personal Brand

Download your free copy of ‘How to Start building your Personal Brand for Visibility & Impact’